WHY START A BUSINESS IN THE FIRST PLACE?
“I started Catandra to create a better work/life balance, reduce the stress of working a job I didn’t enjoy and to take personal responsibility for supporting my family.
It comes as no surprise that I attract clients who have the same ambitions.”
(Andy Wheeler, Founder)
EAST SUSSEX BUSINESS CONSULTANT, MENTOR AND COACH
Having grown up in Brighton, I have a strong connection to the area and a desire to support local people and businesses. My role as a non-executive director for the Sussex Chamber of Commerce enables me to do this on a voluntary basis.
I founded Catandra in 2015 to help other business owners and leaders build companies to achieve the commercial, cultural and personal objectives they desire.
Based in Lewes, East Sussex, I have been supporting business owners and leaders for over 5 years. The clients I work with typically feel frustrated because they are not getting the results they want.
They feel like they have partially lost control of their business and instead the business is controlling them.
I support these business owners who have the desire to make positive chance and build the businesses they aspire to.
My dad is an engineer and gave me an engineering brain; ever since I can remember I’ve had a passion for understanding how things work. When I was a kid I would take things apart to see what was inside before putting them back together – not always with total success!
Working in different businesses I realised that I was always coming up with leftfield creative solutions to problems others just couldn’t see. It was like having a bit of magic that added real value.
In truth I’m an entrepreneur at heart, I’m easily distracted and rather than going round in circles decided to focus my passion, creativity and engineering brain to do something totally unique.
This is how the hybrid system was born.
A consultant is too technical and rigid.
A coach is too abstract for most business owners.
Many business owners and leaders have the same ambitions:
- Increase profits
- Reduce stress
- Improve work/life balance
The majority are not sure how to achieve this and need a little help, I bring clarity around what to do next.
Businesses with a vision typically perform 15% better than those without and this is often the beginning of the client journey.
Based in East Sussex I work with clients across the UK through face to face and online sessions.